According to The Wrap, “Seven-and-a-half percent of NFL viewers have taken a knee” from watching this season. They don’t specify whether the ratings drop is due to the national anthem protests ignited by NFL players, or another cause. Nielsen says that the 7.5 percent drop in views includes 38 televised games across Fox, CBS, NBC, ESPN and the NFL Network during the 2017 season. But here’s the kicker. The Wrap says that NFL ratings had already dropped by 12% percent, from 2015 to 2016.
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Jay Z doing a deal with the NFL will benefit his company and his pockets!
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